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When Fairchild Publications announced way back in 2005 that it was going to launch a magazine for the high-end parenting market called Cookie, it felt like ideal zeitgeist timing. You couldn’t walk down the streets of any major American city without getting run over by a perfectly coifed and dressed yummy mummy pushing an infant in a $900 Bugaboo stroller, complete with a $200-plus diaper bag slung over her shoulder.
Link:
Buy, Buy Baby: Kiddie Luxury Market Thrives
Previous post: Private equity for commercial property down to a trickle
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