chief-marketing

HERNDON, VA–(Marketwire – May 17, 2011) – MBO Partners, the leading provider of independent consultant engagement and compliance solutions, announced today the appointment of Aassia Haq to Chief Marketing Officer. With 15 years of experience in marketing, business management, strategic communications and media, Haq will lead MBO Partners’ overall brand and marketing program.

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PHOTO UPDATE: MBO Partners Appoints Aassia Haq as Chief Marketing Officer

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Marketwire – Management Changes:

AUSTIN, TX–(Marketwire – April 14, 2011) – Building Turbines, Inc. ( PINKSHEETS : BLDW ), a developer and manufacturer of rooftop mounted wind turbines for commercial buildings, today announced the appointment of Greg Miller as Chief Business Development Officer, Max Champie as Chief Marketing Officer, Jeffrey Clark as VP of Operations, and Mark Berger as Chief of Engineering.

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Building Turbines, Inc. Announces New Corporate Officers and Advisory Board Members

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Video: Birge Says Google’s Agreement on ITA to Protect Kayak: Video

April 8, 2011

April 8 (Bloomberg) — Robert Birge, chief marketing officer at Kayak.com, talks about the U.S. Justice Department’s approval of Google Inc.’s $700 million purchase of ITA Software Inc. The acquisition was approved on condition that Google makes travel data available to search-engine rivals and lets the government review any complaints it’s acting unfairly. Birge speaks with Emily Chang and Cory Johnson on Bloomberg Television’s “Bloomberg West.” (Source: Bloomberg)

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Skype To Start Showing Ads

March 7, 2011

Skype for Windows will begin offering advertisements this week to customers in the U.S., U.K. and Germany. According to an official company blog post this morning, the VoIP calling service will feature ads in the Home tab area of its Windows-based software. Customers can expect one ad per day (for now) from companies like Groupon, Universal Pictures, and Visa, writes Doug Bewsher, Skype’s chief marketing officer. The ads will be based on “non-personally identifiable demographic data (e.g. location, gender and age),” Bewsher writes, adding that customers can request that Skype withhold this information from advertisers. “The ads won’t interrupt your Skype experience,” says Bewsher. “You won’t suddenly see annoying pop-up ads or flashy banner ads in middle of conversations.” Since the majority of Skype’s users hold free accounts, it’s a logical move for the company to make ads a prominent part of the user interface. “We think this is an interesting opportunity for advertisers,” Bewsher told AdAge. “This is a premium placement to engage with our users.” “The company said paying users may also receive advertising, though that may change over time,” AdAge reports . The placement and frequency of these ads may change too, according to Skype . Below, you can see an example of Skype for Windows displaying an advertisement in the Home tab. LOOK: [hat tip Mashable ]

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eDiets.com(R) Appoints Jennifer Hartnett as Chief Marketing Officer

February 9, 2011

FORT LAUDERDALE, FL–(Marketwire – February 9, 2011) – eDiets.com, Inc. ( NASDAQ : DIET ), a leading provider of convenient at-home diet, fitness and healthy lifestyle solutions, today announced that Jennifer Hartnett has been appointed Chief Marketing Officer. Reporting directly to Kevin McGrath, President and Chief Executive Officer of eDiets.com, Ms. Hartnett will be responsible for all of the Company’s marketing initiatives, with a focus on customer acquisition, retention and reactivation.

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Video: Coca-Cola’s Perez Says Super Bowl Ads Set Tone for Year

February 3, 2011

Feb. 3 (Bloomberg) — Bea Perez, chief marketing officer for North America at Coca-Cola Co., discusses the advantages of advertising during the Super Bowl and the role of the commercials in the company’s broader marketing plan. Perez speaks with Carol Massar and Matt Miller on Bloomberg Television’s “Street Smart.” (Source: Bloomberg)

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Juniper Networks Names Brad Brooks to Lead Worldwide Enterprise Marketing

January 19, 2011

SUNNYVALE, CA–(Marketwire – January 19, 2011) – Juniper Networks ( NYSE : JNPR ) today announced the appointment of Brad Brooks as vice president of worldwide enterprise marketing and solutions, reporting to Lauren Flaherty, executive vice president and chief marketing officer. A seasoned leader, Brooks joins Juniper from Microsoft, where he served as corporate vice president for Windows Consumer Marketing and Product Management.

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VitaminSpice Adds Mr. Robert Wilke as Chief Marketing Officer

January 13, 2011

WAYNE, PA–(Marketwire – January 13, 2011) – VitaminSpice ( OTCBB : VTMS ) (German WKN: A0YE4L) ( www.vitaminspice.net ) is pleased to announce that Robert Wilke will be joining VitaminSpice in the capacity of Chief Marketing Officer. Mr. Wilke has led in the creation of effective marketing programs for such blue chip companies as J.P. Morgan/Chase, Citibank, National Car Rental, the Bermuda Department of Tourism, Verizon, Guinness, and many others.

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Video: Audi’s Keogh Says Strategy, `Hot Products’ Driving Sales

December 22, 2010

Dec. 21 (Bloomberg) — Scott Keogh, chief marketing officer for Audi of America Inc., a unit of Audi AG, talks about the automaker’s advertising strategy and new vehicle models. Keogh speaks with Pimm Fox on Bloomberg Television’s “Taking Stock.” (Source: Bloomberg)

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Nokia appoints Jerri DeVard as Executive Vice President and Chief Marketing Officer

November 24, 2010

ESPOO, FINLAND–(Marketwire – November 24, 2010) – Nokia has appointed Ms Jerri DeVard as Executive Vice President and Chief Marketing Officer (CMO), a new role that comes into effect as of January 1, 2011. DeVard will join Nokia’s Group Executive Board, reporting to Niklas Savander, Executive Vice President and head of Nokia’s Markets unit.

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ChaCha Promotes Shawn Schwegman to Chief Marketing Officer

November 15, 2010

INDIANAPOLIS, IN–(Marketwire – November 15, 2010) – ChaCha , the popular free service that has delivered quick, accurate answers to nearly a billion questions, today announced that it has promoted Shawn Schwegman to Chief Marketing Officer, a newly created position at the company. Mr. Schwegman joined ChaCha in June of this year as Vice President of Web Products.

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Video: Peluso Says `Digital World’ Critical for Marketing

November 15, 2010

Nov. 15 (Bloomberg) — Michelle Peluso, chief marketing officer at Citigroup Inc., talks about marketing strategies for the bank, which is which is 27 percent owned by the U.S. government. Peluso speaks with Deirdre Bolton on Bloomberg Television’s “Inside Track.” (Source: Bloomberg)

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One Source Networks Hires Industry Veteran Gina Nomellini as Chief Marketing Officer

November 8, 2010

SAN ANTONIO, TX–(Marketwire – November 8, 2010) –   One Source Networks (OSN) , a facilities-based carrier agnostic solutions provider, announces the appointment of Gina Nomellini as Chief Marketing Officer, effective November 1, 2010.

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Webtrends Appoints Hope Frank as Chief Marketing Officer

October 19, 2010

LONDON–(Marketwire – October 19, 2010) –  Fresh from a 2010 IPO win in the mobile data services category and a media launch in APAC, Hope Frank joins Webtrends as Chief Marketing Officer.

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Title Consulting Services Continues to Expand

September 15, 2010

ST. PETERSBURG, FL–(Marketwire – September 15, 2010) –  Title Consulting Services, Inc. DBA Accu Title Agency ( PINKSHEETS : TITL ) is expanding their marketing efforts and hired a Chief Marketing Officer as well as three marketing specialists for the Florida market. Each of these four specialists joins TITL with a sizable client base, many years of experience, and a proven track record within the industry. 

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Fruit of the Spirit Names Deanna Naylor President & CMO

August 24, 2010

DALLAS, TX–(Marketwire – August 24, 2010) –  Fruit of the Spirit proudly announces the promotion of Deanna Naylor to President & Chief Marketing Officer. Previously, Ms. Naylor held the office of Vice President of Marketing for Fruit of the Spirit.

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Chris Hayes Named CMO of Young & Rubicam North America

August 19, 2010

NEW YORK, NY–(Marketwire – August 19, 2010) –  Tom Sebok, President & CEO of Young & Rubicam , North America, announced today the appointment of Chris Hayes to Chief Marketing Officer. Hayes will assume broad responsibility for all marketing initiatives involving North America. He succeeds Mitch Caplan, and will report directly to Sebok in New York headquarters.

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eBags.com Names Chris Wilson Chief Marketing Officer

July 8, 2010

DENVER, CO–(Marketwire – July 8, 2010) –  eBags.com announced that Chris Wilson has joined the company as Chief Marketing Officer and Vice President, Marketing. In his new position, Wilson is responsible for marketing, web design and branding. He will also play a key role in improving the customer experience throughout all eBags.com touch points.

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HAP Welcomes David M. Scott as Chief Operating Officer and Mary Ann Tournoux as Chief Marketing Officer

June 9, 2010

DETROIT, MI–(Marketwire – June 9, 2010) –  Health Alliance Plan (HAP) today announced two executive appointments to its senior leadership team. David M. Scott has been named the Senior Vice President, Chief Operating Officer. Mary Ann Tournoux has been named Senior Vice President, Chief Marketing Officer. They will both assume their roles in July.

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HAP Welcomes David M. Scott as Chief Operating Officer and Mary Ann Tournoux as Chief Marketing Officer

June 9, 2010

DETROIT, MI–(Marketwire – June 9, 2010) –  Health Alliance Plan (HAP) today announced two executive appointments to its senior leadership team. David M. Scott has been named the Senior Vice President, Chief Operating Officer. Mary Ann Tournoux has been named Senior Vice President, Chief Marketing Officer. They will both assume their roles in July.

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Datran Media Announces Key Management Positions

April 15, 2010

Dennis Syracuse to Serve as Chief Marketing Officer; Andrew Graf Appointed as Chief Operating Officer

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Lily Le Joins AEG Affiliated Energy Group as Executive Vice President and Chief Marketing Officer

April 15, 2010

HOUSTON, TX–(Marketwire – April 15, 2010) –  AEG Affiliated Energy Group today announced that Lily Le will become AEG’s Executive Vice President and Chief Marketing Officer. Ms. Le joins AEG from GDF SUEZ Energy Resources, the second largest retail energy provider in the United States, where she was a Texas Regional Sales Manager and Market Manager for Texas and Mid-West Regions. 

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CRC Health Group, Nation’s Leading Provider of Behavioral Health Services, Hires CMO

February 8, 2010

CUPERTINO, CA–(Marketwire – February 8, 2010) – CRC Health Group, the nation’s leading provider of behavioral health services, today announced the hiring of Gary Fisher as the company’s Chief Marketing Officer.

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NetApp Appoints Christine Heckart Chief Marketing Officer

February 2, 2010

SUNNYVALE, CA–(Marketwire – February 2, 2010) – NetApp ( NASDAQ : NTAP ) today announced the appointment of Christine Heckart to the role of chief marketing officer (CMO). Effective immediately, Heckart will be responsible for all aspects of NetApp’s global corporate marketing organization and report to Tom Georgens, president and CEO of NetApp. Jay Kidd, who formerly held the position of CMO, was named senior vice president, Product Strategy and Development, Storage Solutions Group. He will be responsible for NetApp’s product development portfolio strategy and technical alliance relationships, and will lead the NAS, SAN, Data Protection, and Manageability Business Units.

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ReputationDefender Secures $8.65 Million in Series B Funding Led by Bessemer Venture Partners and Kleiner Perkins Caufield & Byers

January 12, 2010

World’s First Online Reputation and Privacy Management Company Plans to Accelerate Product Development and Engineering Operations; Appoints Former Comcast VP as Chief Marketing Officer

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Plymouth Rock Assurance Names Keith Jensen Chief Marketing Officer

December 17, 2009

BOSTON, MA–(Marketwire – December 17, 2009) – Plymouth Rock Assurance Corporation announced today that Keith Jensen has assumed the newly-created position of Chief Marketing Officer. In this role, Jensen will lead Plymouth Rock’s efforts in customer experience, marketing, brand management and sales. Mark Sweeney, Plymouth Rock’s Chief Agency Officer, will report to Jensen and continues to lead Plymouth Rock’s agency relations and field management efforts. “Keith is tasked with making us a leader as an agency-oriented company,” said Plymouth Rock President Chris Olie. “Our goal is to have Plymouth Rock admired as the clear market leader in the Northeast in auto insurance service, business growth, profitability and innovation and we think Keith will play a key role in helping us get there.”

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Kohl’s Lets `Black Friday’ Customers Prepare Holiday-Special Lists Online

November 19, 2009

By Inyoung Hwang Nov. 19 (Bloomberg) — Kohl’s Corp. , the fourth-largest U.S. department-store chain, will let customers create shopping lists online to help them locate holiday specials before they set out to buy gifts. Visitors to Kohls.com can print out pictures and prices of items that will be available the day after U.S. Thanksgiving, the traditional start of the holiday shopping season. The service is available from Nov. 22 through Nov. 27, the Menomonee Falls, Wisconsin-based chain said in a statement. Thanksgiving falls on Thursday, Nov. 26, in the U.S. this year. The following day, known as “Black Friday,” merchants extend business hours and offer “door buster” discounts to attract customers. A trade group is predicting holiday sales may rise as little as 1 percent from last year as unemployment continues to curb consumer spending. “In a tough economy for our customers, pre-shopping and planning their shopping are more important than ever because they really have to stretch their budgets,” Julie Gardner , Kohl’s chief marketing officer, said in a telephone interview yesterday. “If we have a list, we stay well within our budget more.” Kohl’s stores will open at 4 a.m. on Black Friday. The company will offer “early bird” specials on some items and issue $10 coupons for every $50 spent at stores or online. Kohl’s fell 72 cents, or 1.3 percent, to $54.70 at 4:15 p.m. yesterday in New York Stock Exchange composite trading. The shares have gained 51 percent this year before today. The U.S. jobless rate last month stood at 10.2 percent, a 26-year high. U.S. holiday sales may rise 1 percent to 2 percent this year, according to the International Council of Shopping Centers, a New York-based trade group. To contact the reporter on this story: Inyoung Hwang in New York at ihwang7@bloomberg.net .

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eWorld Companies, Inc. Names Benjamin Torres Chief Marketing Officer; Releases Dates for eWorld Music Awards Show

July 27, 2009

NEWPORT BEACH, CA–(Marketwire – July 27, 2009) – eWorld Companies, Inc.

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