By Michael Tsang Jan. 15 (Bloomberg) — Initial public offerings arranged by Morgan Stanley are performing better than any on Wall Street, helping the securities firm gain market share with IPOs poised to triple this year. The eight U.S. companies that listed New York-based Morgan Stanley first among underwriters for initial sales in the past year added 18 percent in their first month of trading, the most for investment banks credited with at least $1 billion of deals, data compiled by Bloomberg show. In contrast, the companies that hired JPMorgan Chase & Co. saw their market capitalization shrink by 0.9 percent, while those taken public by Credit Suisse Group AG posted the smallest advances even after the Zurich- based lender reduced the offering prices by the most on average. The sales helped Morgan Stanley boost its share of U.S. company IPOs, among the most lucrative generators of fees for banks, to 18 percent from 2.2 percent, Bloomberg data show. After equities rebounded from their swoon a year ago, IPOs are projected to increase to as much as $50 billion from about $16.5 billion in 2009, according to estimates from London-based Barclays Plc and Bloomberg. “Clearly, Morgan Stanley did a better job,” said Philip Orlando , the New York-based chief equity market strategist at Federated Investors Inc., which oversees $392.3 billion. “The lead underwriter has certainly got many masters. You want to see the pricing come at the high end of the range, yet there still be a full book and an appreciation of the share price once the stock trades publicly.” Highest Fees Banks earned fees of 5.6 percent from IPOs last year, more than 10 times higher than those from mergers and acquisitions or corporate bonds, data compiled by Bloomberg show. “IPOs represent one of the most important products at investment banks because they are profitable, establish meaningful relationships and lead often to future business,” said Alexander Gendzier , who advises bankers and companies on capital markets for Washington-based law firm Jones Day. Being the first bank listed on the prospectus , or the so- called lead left, typically means that firm is the underwriter that “runs the show,” according to Reena Aggarwal , a finance professor at Georgetown University in Washington. While most IPOs are arranged by two or more banks, the lead left underwriter often decides how many shares each bank in the selling syndicate receives and is usually responsible for supporting the IPO’s price after it starts trading, she said. A123, Fortinet Morgan Stanley helped companies from A123 Systems Inc. to Fortinet Inc. raise a total of $2.68 billion through initial offerings in the past year, 13 percent more than indicated by the midpoints of their original IPO price ranges, according to Bloomberg data that accounts for the size of each deal. A123 , a maker of lithium batteries for plug-in cars, filed with the U.S. Securities and Exchange Commission in September to sell shares at $8 to $9.50 each, and boosted the range to as high as $11.50 before offering the stock at $13.50. The Watertown, Massachusetts-based company’s IPO raised $428.3 million, 54 percent more than indicated by the original midpoint price, Bloomberg data show. The shares climbed 80 percent in the first month of trading on speculation A123 will benefit from the Obama administration’s efforts to cut gasoline and carbon exhaust. The surge was almost double the advance of any of the 47 U.S. IPOs last year, data compiled by Bloomberg show. ‘Best Barometer’ Morgan Stanley, the third-largest U.S. IPO underwriter by market share, also led the $179.7 million offering by Fortinet , the first Silicon Valley startup to go public in almost two years. The Sunnyvale, California-based maker of all-in-one network-security equipment said in October it would sell shares at $9 to $11 each, before pricing them at $12.50 on Nov. 17. The stock climbed 36 percent in the month after its IPO. “Regardless of market conditions, maximizing price for the issuer and having it trade well for the investor is the best barometer for success in the IPO business,” said Mohit Assomull , Morgan Stanley’s head of Americas equity syndicate in New York. An IPO that prices higher than its forecast range may spur underwriters to allot smaller stakes to buyers, which helps boost the stock as those investors purchase more once trading begins, according to Richard D. Truesdell Jr ., co-head of the capital markets group at Davis Polk & Wardwell LLP. His New York-based law firm was the top legal adviser for U.S. IPOs in 2009, according to data compiled by Bloomberg. ‘Hot IPO’ When banks are forced to reduce prices due to lack of demand, buyers get more shares in the IPO and push the stock lower once it starts trading, Truesdell said. “Pricing above the range tends to generate demand and help make it a hot IPO,” he said. “I’d be surprised if the underwriters that were getting the highest offer prices weren’t also generating the best performance.” The 11 companies that listed Charlotte, North Carolina- based Bank of America Corp. as the lead left underwriter rose 13 percent on average in the first month, making the largest U.S. bank the second-ranked arranger. Bank of America sold its IPOs at 5.3 percent above the midpoints indicated by their forecast ranges, also the second-highest. “We are intensely focused on the execution of our IPOs both for the issuer in achieving an appropriate IPO valuation and for investors who are looking for high-quality deals that will perform over the medium- and long-term,” said Lisa Carnoy , Bank of America’s New York-based global head of equity capital markets. Citigroup, Goldman Sachs Citigroup Inc. ranked third, with its two initial offers climbing an average of 12 percent. Goldman Sachs Group Inc. was fourth with a 10 percent gain for six IPOs. Both firms are based in New York. “The strong market reaction to these IPOs is a reflection of the issuers’ value proposition, as well as well-structured and distributed transactions,” said John Chirico , the co-head of capital markets origination for the Americas at Citigroup. Goldman Sachs received the biggest share of the $923 million in fees from U.S. IPOs last year, data compiled by Bloomberg show. The most profitable firm in the history of Wall Street made $191.6 million participating in 21.2 percent of offerings, while Morgan Stanley earned $156.1 million. Andrea Rachman , a spokeswoman at Goldman Sachs, declined to comment. The number of initial offerings has increased in the past four months from the slowest pace on record. Sales had evaporated in the fourth quarter of 2008 as the failure of New York-based Lehman Brothers Holdings Inc. froze credit markets. IPO Drought The drought extended into the first eight months of last year when an average of two U.S. companies went public a month, the lowest level since at least 1995, data compiled by Bloomberg show. The IPO market rebounded as the Standard & Poor’s 500 Index surged 70 percent from its 12-year low in March. The revival didn’t coincide with bigger returns for investors in new offerings. Almost 40 percent of U.S. IPOs in the second half of 2009 fell, data compiled by Bloomberg show. Three of the six IPOs by New York-based JPMorgan last year declined during the first month of trading. RailAmerica Inc., the railroad operator owned by New York-based Fortress Investment Group LLC , dropped the most, slumping 17 percent . The $15 IPO price for Jacksonville, Florida-based RailAmerica was below the range of $16 to $18 a share, Bloomberg data show. JPMorgan , the second-biggest U.S. bank, was also listed first among underwriters for three of the 11 IPOs that were postponed in the second half after pricing terms were set. Morgan Stanley was the lead left underwriter for Aviv REIT Inc. , the Chicago-based real-estate investment trust that pulled its offer in November. Credit Suisse The U.S. companies that listed Credit Suisse , Switzerland’s largest bank by market capitalization, as the first underwriter sold shares at an average discount of 19 percent, the most based on the original midpoint offer price, Bloomberg data show. The calculation excludes offerings, such as funds raising money to buy assets, that didn’t have price ranges. “You’re always trying to achieve pricing at the time of the IPO that works both for the issuer and the investors,” said Jeffrey Bunzel , the New York-based head of equity capital markets for the Americas at Credit Suisse. “Even though there was a pricing concession, at the end of the day, the transactions worked, and both the issuers and the investors walked away feeling that under the market circumstances they were successful.” Cloud Peak Cloud Peak Energy Inc. in Gillette, Wyoming, declined 8.3 percent in its first month of trading. Credit Suisse cut the price for the November IPO by as much as 17 percent. The U.S. coal unit of London-based Rio Tinto Group raised $459 million at $15 a share after seeking $16 to $18, Bloomberg data show. Credit Suisse’s Bunzel said that four-week returns don’t fully reflect the share-price gains for IPO investors. The firm’s six offerings, from San Diego-based Bridgepoint Education Inc. in April to Kraton Performance Polymers Inc. of Houston last month, climbed 27 percent from the time of their IPOs through yesterday, according to data compiled by Bloomberg. The average, which doesn’t account for the different periods that each company has been trading, is the second-highest for 2009. Citigroup’s two offers had an average rise of 54 percent. While the six IPOs that listed JPMorgan as the first underwriter produced losses on average in the first month, Brian Marchiony , a New York-based spokesman at JPMorgan, pointed to the performance of all 17 deals in which the firm was credited as an underwriter. Those IPOs have returned 31 percent on average since their offers, the biggest gain of any bank. ‘Point of View’ Taking an average from an underwriter’s offerings by their share-price performance since the IPOs without accounting for how long each company has been publicly traded may skew the results because it compares “apples and oranges,” according to Georgetown’s Aggarwal, who has studied IPOs for 20 years. “I can see from the underwriter’s point of view that they want to present the data that makes them look good,” she said. “From an academic point of view, you obviously can’t do that.” Aggarwal said an IPO’s first month of trading versus the broader market provides a gauge of each underwriter’s performance. By that measure, Credit Suisse’s deals gained an average of 2.4 percentage points more than the S&P 500, the smallest outperformance, while JPMorgan’s IPOs fell 3.4 percentage points versus the index. The IPOs handled by Morgan Stanley rose 15 percentage points more than the S&P 500 in the first four weeks of trading, while Citigroup’s IPOs beat the index by 17 points on average. The first U.S. IPOs of 2010 are scheduled for next week, with three sales set for Jan. 21, Bloomberg data show. Symetra Financial Corp., the Bellevue, Washington-based life and health insurer whose largest shareholders are Warren Buffett’s Berkshire Hathaway Inc. and White Mountains Insurance Group Ltd., plans to raise as much as $378 million. Omaha, Nebraska-based Berkshire and White Mountains of Hanover, New Hampshire, won’t cut their stakes, Symetra said last week. Bank of America is the lead left underwriter. To contact the reporter on this story: Michael Tsang in New York at mtsang1@bloomberg.net